OpenTag for Marketing

Ship the campaign, not the status update.

OpenTag is an AI coworker that lives in your marketing channels. It pulls the numbers across every channel, watches what the spend is buying, and turns one launch into a month of content, so the team markets instead of coordinating.

One seat per workspace · live in Slack today, Teams by invite

A morning in your marketing team

growth

Invited to this channel

L
LeoHead of growth9:12 AM

@OpenTag why did CAC jump last week?

OpenTagAgent9:12 AMWorking

Pulling spend from Google and Meta against the funnel and what actually closed.

Break spend and signups down by campaigngoogle ads · meta ads
Walk the funnel stage by stageposthog · 41k sessions
Match spend against closed revenuebigquery · 312 accounts

“Retargeting-broad” is 38% of last week's spend at 3× the CAC of everything else, and it started scaling on Tuesday. Pausing it puts blended CAC back to $38. Every other channel held.

google ads · spendposthog · funnelbigquery · revenue

$1,240/mo saved · pause waiting for your OK

What changes

A campaign live in a week, not a quarter

Marketing's cycle time is mostly the gaps: waiting on a draft, waiting on numbers, waiting on the version everyone agreed to. Close the gaps and the calendar dates move, which is a number anyone can check.

1 week

from brief to campaign live, from a quarter

The brief, the copy variants, the asset list, and the channel plan exist on day one, so the work is editing rather than a blank page.

$1,240

of monthly ad spend recovered

OpenTag catches the retargeting segment eating 38% of budget at three times your CAC and proposes the pause before month end.

6 hrs

a week back from reporting

Every channel's spend, pipeline, and CAC pulled against plan and written up before Monday standup.

Check it yourself. The dates are already in your project tool and the money is already in your ad accounts. OpenTag cites the query behind every figure it posts, so the report and the claim come from the same place. These are the targets we hold OpenTag to, not an average across customers.

The first week

Three jobs to hand over first

Pick the one you repeat every week. OpenTag does it end to end, shows its work in the channel, then offers to keep running it on a cadence.

01

Mondays, 8:00

Monday's performance brief

Pulls every channel's spend, pipeline, and CAC against plan, and puts the two decisions worth making at the top.

02

Daily

Watch what the spend is buying

Flags the campaign burning budget at the wrong CAC and proposes the change with the numbers behind it.

03

When something ships

One launch, every channel

Turns each launch into the newsletter, the social variants, the sales one-pager, and the changelog, in house voice.

It reaches the tools marketing teams already run on

Scoped per person · revocable in one click

Google Ads

Ads

Meta Ads

Ads

PostHog

Product analytics

GA4

Web analytics

HubSpot

CRM

Webflow

CMS

Customer.io

Lifecycle email

Notion

Briefs

Plus 200+ more integrations. OpenTag only reaches what you connect, with the permissions of the person who connected it.

The difference

A chatbot writes copy.
OpenTag runs the campaign.

Copy generators help you produce more of the thing. OpenTag handles what surrounds it: the reporting, the chasing, and the fifteen versions one launch is supposed to become.

Performance reporting

An assistant

“Here's how to build a marketing dashboard.”

You still do the work

OpenTag

Posted Monday's brief: spend, pipeline, and CAC by channel against plan, with the two campaigns worth a decision at the top.

Scheduled 8:00 · sources cited

Autonomous, not unsupervised

How security works

Only the channels you invite it to

No workspace-wide ingestion. Remove OpenTag from a channel and its access ends with the membership.

Approval before anything leaves

Money moving, anything client-facing, anything sent on your behalf: it drafts, then waits for a one-tap OK.

Your data never trains a model

Encrypted in transit and at rest, isolated per workspace, and deletable whenever you ask.

FAQ

Day one

Hire OpenTag for your marketing team

Two minutes of setup, then one job. Nothing to migrate, nobody to train, and one seat covers the whole workspace.

1

Invite OpenTag to #growth

Install from the Slack app directory. It arrives like a new teammate and sees only the channels you add it to.

2

Connect Google Ads, Meta Ads, and PostHog

Each connection is scoped to the person who made it and revocable in one click.

3

Hand it “Monday's performance brief”

OpenTag runs it, shows its work in the channel, then offers to keep it on a cadence.

On Teams? It's rolling out by invite. Ask for a spot and we'll hold it.

One coworker, every other team too

Same seat, different week